
About A Level Up, LLC
Where Presence Meets Purpose
Founded in 2018, A Level Up, LLC is a coaching and strategic advisory practice dedicated to helping leaders and organizations grow with clarity, alignment, and purpose. The firm works at the intersection of executive coaching, leadership development, and strategic marketing and communications, supporting leaders and teams as they navigate growth, change, and increasing complexity.
In its early years, A Level Up focused primarily on communications and marketing strategy, supporting a diverse portfolio of clients that included global education technology companies, nonprofits, school districts, and public leaders. This work centered on brand positioning, strategic planning, audience engagement, and communications strategy—helping organizations clarify their narrative, align around priorities, and move forward with greater strategic focus.
Over time, the practice expanded to reflect a simple insight: strong strategy and strong leadership are deeply interconnected. A Level Up now places executive coaching and leadership development at the center of its work, partnering with leaders navigating growth, transition, and increasing responsibility. Coaching engagements focus on strengthening self-awareness, decision-making, leadership presence, and the capacity to guide teams and organizations through complex challenges.
Alongside coaching, A Level Up continues to provide strategic marketing and communications advisory, helping organizations translate vision into clear strategy and align their story, priorities, and stakeholder engagement.
A distinctive dimension of the firm’s work is the integration of holistic wellbeing into leadership practice. Grounded in principles of mindfulness, resilience, and sustainable performance, A Level Up supports leaders in cultivating the clarity, presence, and balance required to sustain meaningful work over time.
Through these complementary areas of practice, A Level Up partners with leaders and organizations across industries seeking thoughtful guidance as they navigate complexity, strengthen leadership capacity, and build organizations that are aligned, resilient, and positioned for lasting impact.
Our Chief Consultant

Rebecca Aaron is an executive coach, leadership strategist, and founder of A Level Up, LLC, a coaching and strategic advisory practice that helps leaders and organizations grow with clarity, alignment, and purpose. Her work integrates executive coaching, leadership development, and strategic marketing and communications insight to support leaders and teams as they navigate growth, change, and increasing complexity.
With nearly three decades of experience spanning government, education, and the private sector, Rebecca brings a rare combination of leadership development expertise and strategic communications perspective. She has worked alongside senior leaders and institutions shaping policy, education, and innovation, developing a deep understanding of how leadership, strategy, and culture intersect to drive meaningful progress.
Through A Level Up, Rebecca partners with executives, emerging leaders, and organizations seeking to strengthen leadership capacity while clarifying strategy and direction. Her work often sits at the intersection of leadership growth and organizational strategy, helping clients align vision, narrative, and action in ways that support sustainable impact.
A distinctive dimension of Rebecca’s work is the integration of holistic wellbeing into leadership practice. In addition to her coaching work, she is the founder of Evolve Yoga Collective, where she has led group wellbeing and mindfulness practices for more than a decade. This perspective reflects her belief that effective leadership requires not only strong strategy, but also the clarity, resilience, and presence needed to sustain meaningful work over time.
Rebecca holds a B.A. from Penn State University and an M.S. from the University of Pennsylvania, along with certifications in educational leadership and executive coaching from The George Washington University. She is an ICF-certified executive coach and a Yoga Alliance Registered Yoga Teacher (RYT-200).
Her work is grounded in a simple belief: when leaders grow in clarity, resilience, and purpose, the organizations and communities they serve grow stronger as well.

